It’s common knowledge that gaming is one of the most popular activities on the Web, but we often don’t have a good sense of what type of person a modern gamer is. A new research report from Latitude set out to answer the question: who is today’s gamer?
As one participant in Latitude’s study noted, traditionally gamers have been thought of as the “stereotypical, petulant and portly adult playing a viscerally violent game in his parents’ basement.” According to the report findings, that stereotype of the anti-social, immature gamer is outdated. Today’s gamer is “social, tech-savvy, goal-oriented” and is much more social than they’re usually given credit for. For example, 84% of the study participants use social media “at least several times per week.”
Article source: RRW http://feedproxy.google.com/~r/readwriteweb/~3/eDoNNbNjlY4/gamers_today_are_more_social.php