See Also:
HOW TO HAVE IT ALL: Advice From 10 Rockstar Startup Executives Who Are Parents
CONFESSIONS: What Does It Feel Like To Totally Fail At A Startup You Put Blood, Sweat, And Tears Into?
TOUR: The Garages And Houses Where Giants Like Google, Apple, And Square Were Born
Earlier this year, we heard that teen heartthrob Justin Bieber was becoming a startup investor.
Now, we can finally reveal the company he invested in.
It’s called SoJo Studios and it will make games that promote “social good.” The company announced a marketing partnership with Bieber and Ellen Degeneres this afternoon.
Their first product is a free Facebook game called WeTopia where players “develop a better world for children, both in the game and in the real world.”
It sounds a lot like FarmVille, but as you build villages you collect “Joy” which can then be contributed to real charities like SaveTheChildren.
Article source: SAI http://feedproxy.google.com/~r/typepad/alleyinsider/silicon_alley_insider/~3/F0P7-XPR8V0/heres-the-company-that-justin-bieber-invested-in-2011-12