File in “Silicon Valley Things That Are Amazing/Ridiculous”*: Apparently free iPhones and food aren’t the only cultural changes being enacted in Marissa Mayer’s Yahoo!® …
The new head honcho tweeted this Instagram image earlier today, of a disenfranchised ® peg, formerly of a campus Yahoo! logo. Mayer provided an explanation, “One of our new Yahoo!s Andrew was really bugged by the registered trademark symbol at the end of our logo; he’s gone on a mission removing all the R’s from our site and our campus. This is one on the random R’s we pulled off a wall “
Why the newfound design snobbery? Well perhaps because you’d be hard-pressed to find a successful Internet company with a Registered Trademark tacked on to its logo. “Legal assures us that our trademark is implied and quite secure ,” Mayer confirmed on Twitter. Well, since you’re getting rid of dead weight all of a sudden …
Exclamation point, your days are numbered.
*Last thing I filed here was this amazing story about Cougar night at The Rosewood. Damn, I really wish I had written that.
Image via MarissaMayer